Privacy Policy

Effective Date: October 23, 2024

Emily PT LLC dba Baseline MX ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share your information when you visit our website or use our services. By using our services, you agree to the practices described in this policy.

1. Information We Collect

We collect personal information both directly via forms, and indirectly via third party integrations:

Direct Collection:

Name
Email address
Phone number
Payment details
Shipping or billing address

Indirect Collection:

IP address and browsing behavior (via cookies and analytics tools)

We collect personal information through website forms, account creation, and during payment or order processing. Indirect data is gathered via tools such as Google Analytics.

2. How We Use Your Information

We use the collected information for the following purposes:

To process orders and provide physical therapy and coaching services
To communicate with you, including sending order updates and customer support messages
To send marketing emails and newsletters
To personalize your experience with targeted advertising
To conduct analytics for website performance and improvement

If you no longer wish to receive marketing emails, you can click the "unsubscribe" link in any email, or contact us directly at: support@baselinemx.com.

3. Sharing Your Information with Third Parties

We share your information with third-party service providers to help deliver our services, process payments, and run marketing campaigns. The service providers we work with include:

PracticeQ (for client management and health services)
Stripe and PayPal (for payment processing)
Kajabi (for email marketing and content delivery)
Google Analytics (for site analytics and advertising)

We do not share your information with third parties for legal or compliance purposes unless required by law. Customer information is never shared with third parties/affiliates for marketing/promotional purposes. All sharing mentioned in this policy excludes mobile opt-in and consent; opt-in information is never shared with anyone for any purpose.

3b. Phone Number Information Security

We do not share your information with third parties for legal or compliance purposes unless required by law.

Data Collection: We will collect your name, email address, mailing address, and mobile phone number when you sign up for SMS updates. The information will be collected via the website contact form, email, third-party booking systems.
Data Usage: We use your data solely for sending updates, appointment or delivery notifications, and reminders related to our products or services.
Data Security: We protect your data with secure storage measures to prevent unauthorized access.
Data Retention: We retain your information as long as you are subscribed to our SMS service. You may request deletion at any time.
MESSAGE AND DATA RATES MAY APPLY. Your mobile carrier may charge fees for sending or receiving text messages, especially if you do not have an unlimited texting or data plan.
Messages are recurring, and message frequency varies.

Contact Emily PT LLC (dba Baseline MX) at 402-588-0321 or [email protected] for HELP or to STOP receiving messages:

Opt-Out: You can opt out of the SMS list at any time by texting, emailing, or replying STOP or CANCEL to [email protected] or 402-588-0321. After unsubscribing, you will receive a final SMS to confirm you have unsubscribed and we will remove your number from our list within 24 hours.
You can send HELP for additional assistance, and you will receive a text including our Phone number, email and website. We are here to help you.
Non-Sharing Clause: We do not share your data with third parties for marketing purposes.Emily PT LLC (dba Baseline MX) will not sell, rent, or share the collected mobile numbers.

4. Data Storage and Security

Your information is stored securely in the cloud services of our third-party providers. We rely on these providers to implement security measures, such as encryption and firewalls, to protect your data. We do not retain or store customer information on our own servers.

5. Cookies and Tracking Technologies

We use cookies to enhance your experience on our website. These cookies serve two main purposes:

Functional Cookies: Necessary for the operation of the website.
Analytics and Advertising Cookies: Used to track visitor behavior and deliver personalized ads.

You can manage your cookie preferences through your browser settings.

6. Customer Rights and Choices

Access & Deletion Requests: You may request access to or deletion of your personal data by contacting us at support@baselinemx.com.
Opt-Out of Marketing: You can opt out of marketing emails by clicking "unsubscribe" in any of our emails.
Opt-Out of Texting: You can opt out of marketing SMS communications by replying STOP or UNSUBSCRIBE.

7. Compliance and Legal Considerations

We currently do not adhere to any specific privacy laws, such as the California Consumer Privacy Act (CCPA) or General Data Protection Regulation (GDPR).
Our services may collect data from children under the age of 13. If you are a parent or guardian and believe that your child has provided us with personal data, please contact us at support@baselinemx.com to request deletion of their information.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. Your continued use of our services after any changes constitutes your acceptance of the updated policy.

9. Contact Us

If you have any questions or concerns about this Privacy Policy or our practices, please contact us at:

Emily PT LLC dba Baseline MX
Email: support@baselinemx.com